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WCW Assessment Exam Overview
WOW Academy offers the WCW assessment exam, which helps determine the current skill level of a student seeking WCW certification. Since students have various levels of self- training, students are encouraged to take this assessment exam first to determine which courses and topics will need the most focus. Some advanced students may find they are ready to take the official WCW certification exam now. Once students have completed their training , they are encouraged to practice with the WCW assessment exam to sharpen their webmaster skills until they feel they are ready to take the official WCW certification exam. Each time a student attempts the WCW assessment exam, he/she will be presented with a new set of randomly selected questions similar to those found on the official WCW certification exam.

WCW Courses
The WCW courses are those courses that directly prepare students to pass the WCW certification exam.
Web Design & Graphics
E-Business
      
Java Survival Skills
E-Marketing

Taking the WCW Assessment Exam
The WCW assessment exam can be purchased via WOW Academy and then attempted online at any time.

WCW Assessment Exam Cost
The WCW assessment exam is $10 for students taking WOW Academy courses and $20 for those not taking WOW Academy courses.

WCW Assessment Exam Specifics
The WCW assessment exam contains 40 questions. Examinees have 60 minutes to complete the exam. Examinees scoring 70% have demonstrated that they have the skills needed to pass the official WCW certification exam. No certification is awarded for receiving a passing score on the WCW assessment exam.

WCW Assessment Domains and Topics
Listed below are the domains and topics addressed in the WCW assessment exam. These are the same skills found on the official WCW certification exam. The WOW Academy courses map well to the WCW domains and topics. Training centers are encouraged to ensure that their courses map well to these domains and topics to ensure students have the best chance of passing the WCW certification exam.

Domains and Topics
The table below lists the domains measured by this examination and the extent to which they are represented in the examination.


Web Design & Graphics
  • Website Identity
  • Web Page Identity
  • Website Date Stamps
  • Navigation Etiquette
  • Navigation Appearance
  • Navigation Depth
  • Navigation Models
  • Content Quality Assurance
  • Content Organization
  • Web Design Mistakes
  • Website Design Models
  • Design Model Spacing
  • Background Considerations
  • The Creative Edge
  • The Organizational Edge
  • About HTML Editors
  • The secret to high-end Web design
  • Accessibility Standards
  • Accessibility Examples
  • Accessibility Priority Levels
  • Accessibility Guidelines
  • Auditory and visual alternatives
  • Consistent and simple documents
  • Clear navigation mechanisms
  • Don't rely on color alone
  • Define the spoken language
  • Create tables properly
  • Using markup properly
  • Using style sheets properly
  • Scrolling and animated content
  • Use new technologies carefully
  • Embed content carefully
  • Design for device-independence
  • Self Standing Accessible websites
  • Compatibility Concerns
  • Hand held device Options
  • Favorites History Options
  • Automated Features Options
  • About Content Optimization
  • Bandwidth Concerns
  • Recycling Graphics
  • Content Reduction
  • Content Division
  • Graphic Optimization
  • Sizing Graphics Correctly
  • Width and Height Attributes
  • Compressing Graphics
  • Web Graphic Formats
  • GIF Graphic Optimization
  • JPG Graphic Optimization
  • Creating Java roll-over buttons
  • Interface slicing to create a website

Java Survival Skills
  • Applet Overview
  • Unorganized Applet Code
  • Organized Applet Code
  • Using Simple Applets
  • Using Complex Applets
  • JavaScript Basics
  • JavaScript Strategy
  • Reserved Words
  • Defining Variables
  • Assignment Operators
  • Assignment Operators
  • Logical Operators
  • Comparison Operators
  • Arithmetic Operators
  • Classes Defined
  • Objects Defined
  • Properties Defined
  • Methods Defined
  • Embedding JavaScript
  • Hiding JavaScript
  • JavaScript Comments
  • Write and WriteIn
  • HTML in JavaScript
  • "with" and "for"
  • "if", "else" and nested "if"
  • JavaScript Functions
  • Alert, Confirm, Input
  • Creating a Function
  • onClick, onLoad and onUnload
  • onMouseOver and onMouseOut
  • onChange, onSubmit
  • Last Modified
  • Previous/Next Buttons
  • New Java Detector
  • New Browser Window
  • Current Time/Date
  • Visitor Timer
  • Online Quiz
  • Self-Disappearing Popup Window

E-business
  • Website Model Examples
  • Website Models Overview
  • E-Commerce Models
  • Non E-Commerce Models
  • Pre-Web Startup Tasks
  • Occupational Licenses
  • Setting Up a Business Entity
  • Tax Id And Resale Certificate
  • Choosing a Company Name
  • Choosing a Web Name
  • Business Merchant Accounts
  • Using a Merchant Account
  • Processing Orders Online
  • Processing Orders Offline
  • Secure Web Pages
  • Web Development Costs
  • Web Development Tools
  • Choosing a Web Host
  • Domain Registration
  • Pre-Construction Needs
  • Collecting Content
  • Developing a Good website
  • Online Shopping Cart
  • Privacy and Security Issues
  • Maximizing website Success
  • Usability Testing
  • Review Website Statistics
  • Deep Linking
  • Delay Customer Registration
  • User Feedback
  • Website Maintenance
  • Search Engines
  • Website Marketing
  • Website Proposal Process
  • Webmaster Income Streams
  • Gaining Client Confidence
  • Pre-Proposal Considerations

E-Marketing
  • Fundamental Marketing Rules
  • Bad Products Do Not Succeed
  • First is Assumed Best
  • Second Is Not Bad Either
  • Less is More
  • Own a Keyword or Phrase
  • Marketing Demographics
  • The Power of the Brand
  • Branding Defined
  • Brand Quality Concerns
  • Publicity Vs. Advertising
  • Create New Brand Categories
  • A brand must be focused
  • Brand Extension Vs New Brands
  • Sub Brands Concerns
  • Brand Consistency
  • Choosing a Brand Name
  • International Brand Concerns
  • Banner Branding Vs. Click-Thrus
  • Banner Terminology
  • Banner Optimization
  • Pay Per Banner Impressions
  • Free Banner Exchanges
  • Grading Banner Exchanges
  • Using Banner Exchanges
  • Free Banner Drawbacks
  • Paid Vs. Free Banners
  • Search Engines Vs Directories
  • Search Engine Basics
  • Hidden Content Alternative
  • Keyword Search Terms
  • Qualifying Keyword Search Terms
  • Doorway Pages
  • Making the Search Engines Happy
  • Search Engine Popularity
  • Link Popularity
  • Click Popularity
  • Popularity Search Engines
  • Hand Reviewed Directories
  • Pay Per Click Search Engines
  • Metacrawler Search Engines
  • Top Search Engines
  • Domain Name Monopoly
  • Keyword Domain Names
  • Misspelled Domain Names
  • Common Domain Misspellings
  • Competitor Domains
  • Your Mispelled Domains
  • Direct Mail vs Direct Email
  • Spam Email
  • Opt-out Email
  • Opt-in Email
  • Purchased vs Rented Email Lists
  • Renting a List
  • Building A Better Email
  • The Email Envelope
  • The Email Body
  • Test Your Email
  • Avoid Email Attachments
  • When to Send Email
  • The Unsubscribe Option
  • Response Tracking
  • Response Staff
  • Newsletters
  • Running Your Own Newsletter
  • Newsletter Advertising
  • E-Promotions
  • Newsgroups
  • Press Releases
  • Affiliate Advantages
  • Affiliate Disadvantages
  • Affiliates Vs Advertising
  • Affiliate Types
  • Agreement Terms
  • Affiliate Payments
  • Building Affiliate Program
  • Promote Affiliate Program
  • Affiliate Screening
  • Affiliate Approval Notice
  • Affiliate Vs. Promocode
  • Affiliate Tracking
  • Self Referrals
  • Affiliate Graphics
  • Using Other Affiliates

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